UM’s Goal
To increase student attendance at school athletic events as well as athlete participation in campus support organizations.
A Perfect Fit Solution
gammaTXT from clearTXT
The University of Memphis asked clearTXT for a solution that would enable them to send text messages to the student athletic support group. What they received provided that basic functionality, plus a whole lot more in a user-friendly and cost effective manner. As a result UM expanded its objective from communicating with one group, to communicating with the entire university population using clearTXT’s solutions.
In the Fall, 2006 semester, students, instructors, and other members of the campus community will have the ability to receive messages concerning Memphis’ sports’ teams, games, and athletic events right on their mobile phones. Permission-based text messages can even alert student athletes to activities taking place within their respective support groups.
Immediate Results
Achievement of an important step in UM’s strategic priorities for the 21st Century, namely developing new resources to better connect the campus community.
